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| The objective of this virtual shopping center is to energize local establishments and boost their potential abroad | The City Council of Las Torres de Cotillas has acquired the license of a marketplace for local retail to be integrated into it and thus boost the sector and boost its potential abroad.

"This virtual shopping center is one more measure to reduce the impact of this health crisis caused by COVID-19 on the economy of the municipality's SMEs, promote the technological transformation of businesses and contribute to the increase in local consumption", indicates the mayor of Torreño Joaquín Vela Fernández, who highlights that this project opens a new sales channel to help companies increase their activity. The services provided include logistics adapted to each local and national business, search engine positioning (SEO), communication tools, payment systems (secure payment gateway for POS) and other features aimed at allowing any business to start working online simply and efficiently. The businesses that want to join this initiative can write to the mail oficinaempresas@lastorresdecotillas.es, after which the City Council will contact to complete the registration.

"All businesses that want to join will have free registration and will be exempt from paying the maintenance fee until 2021," says the Councilor for Economy and Finance, Francisco Jesús López Manzanera. Open online space The group of digitized shops will be grouped and geolocated in the marketplace, constituting a connected community, generating an online space open to all people who bet on local, direct and ethical shopping in the shops in their city.

"This project offers the possibility of benefiting from a new service, the objective of which is to modernize small businesses, increase their productivity and make them more agile and efficient, providing it with an electronic commerce platform from which to offer their products and services", indicates the mayor.

Source: Ayuntamiento de Las Torres de Cotillas